Co2Exist came to us as a startup, with the ambition of eventually moving into the carbon credits business. Their goal was to help people understand how they can reduce their carbon footprint, to a point where it doesn't burden the environment. 

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As we dived deeper into the subject, we realised that there are essentially three ways to achieve this - restoring water bodies, switching to sustainable power sources, and conserving our forests.

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So, that's exactly what we showcased through the brand logo. Inspired by these forces of nature itself, this led to a distinct, elegant branding system. We also used the same symmetric form to design a few communication pieces on social - ensuring the new design language came with the width the brand needed.